“In our country, content is not the king yet,” opined actor and producer, Sanjay Suri. He was speaking at a session at the Film Bazaar titled ‘Are new age filmmakers trend setters?’
He added, “There are movies like ‘Ready’ which have a ready formula and it still works. Now you can make a film cheap but you can’t distribute it cheap.”
Sanjay who belong to the tribe of independent filmmakers mentioned that once you are independent by definition you don’t belong anywhere. On the point of setting trends he added, “You don’t make trends, it just happens. You don’t plan it.”
He also brought out the point that there is a larger section of films which is non-Bollywood. His theme is to be local. “I always believe that when you are local, you will be more global” he maintained.
Filmmaker Zoya Akhtar in her address mentioned that she is very Bollywood and doesn’t understand about crossover films. “When we talk of crossover films, it is crossover where?” she asked.
She further mentioned that the film industry was growing in leaps and bounds. “It is the industry which is growing 400 per cent per year. There are now small budget films with stronger scripts and there is a niche for such films.”
Actor Abhay Deol while speaking about the audiences stated, “There is an audience who has appetite for different taste. They are well traveled and have exposure.” Actor Kalki Koechlin brought out an interesting point of piracy taking place because some films were not easily available. Shubra Gupta anchored the session.